Make the most of a great fashion investment. As with any substantial purchase, you will want to take time and care selecting the fur that will be a valued part of your wardrobe during the coming years. There is no substitute for spending time at a reputable fur salon. Get acquainted with the different furs and styles, which are now available. Tell your furrier what you are looking for: Is it a glamorous evening jacket, or something to keep you wonderfully warm as you walk to the office or do your shopping? A full-length coat to get you happily through the worst winter has to offer, or something lighter for fall or early spring?
If it's a garment for "special occasions," colours and fashion appeal may be important considerations. For everyday use, versatility and durability could be factors to think about. Listen to the suggestions your furrier has to make. Then spend time looking at styles, colours, lengths and different furs. Look closely at the fur itself. Are the pelts lustrous and beautiful? Are they well matched? Is the fur texture silky and the leather soft and pliable? Don't be afraid to ask questions. The more you learn, the more you will appreciate the quality and good value of a fine garment. Your furrier will appreciate your interest and be glad to help you.
You'll soon find yourself drawn to a particular garment time and time again. You'll know when it happens. You'll fall in love with a fur. You're ready to join the growing ranks of fur owners.
Today there is a perfect fur for every personality and life-style.
Whatever fur you choose, look for dense soft underfur, glossy guardhairs, supple well-matched pelts, tightly sewn seams and straight hems, and an even, well-balanced, comfortable hang.

Make the most of a great fashion investment. As with any substantial purchase, you will want to take time and care selecting the fur that will be a valued part of your wardrobe during the coming years. There is no substitute for spending time at a reputable fur salon. Get acquainted with the different furs and styles, which are now available. Tell your furrier what you are looking for: Is it a glamorous evening jacket, or something to keep you wonderfully warm as you walk to the office or do your shopping? A full-length coat to get you happily through the worst winter has to offer, or something lighter for fall or early spring?
If it's a garment for "special occasions," colours and fashion appeal may be important considerations. For everyday use, versatility and durability could be factors to think about. Listen to the suggestions your furrier has to make. Then spend time looking at styles, colours, lengths and different furs. Look closely at the fur itself. Are the pelts lustrous and beautiful? Are they well matched? Is the fur texture silky and the leather soft and pliable? Don't be afraid to ask questions. The more you learn, the more you will appreciate the quality and good value of a fine garment. Your furrier will appreciate your interest and be glad to help you.
You'll soon find yourself drawn to a particular garment time and time again. You'll know when it happens. You'll fall in love with a fur. You're ready to join the growing ranks of fur owners.
Today there is a perfect fur for every personality and life-style.
Whatever fur you choose, look for dense soft underfur, glossy guardhairs, supple well-matched pelts, tightly sewn seams and straight hems, and an even, well-balanced, comfortable hang.